Provided research-based evidence and quantified the demand for an entertainment venue in a highly-populated international city and surrounding area.

Provided research-based evidence and quantified the demand for an entertainment venue in a highly-populated international city and surrounding area.

Research created customer insights which informed the strategic direction of key product concepts and the messaging and positioning for VR and enhanced 2D concepts.

Ensured immersive strategy resonates with sports and entertainment senior executives and used project results to inform strategy for driving increased immersive media partnerships.

Created meaningful strategies to increase connection and engagement with healthcare within the Ethiopian community.

Provided a deeper understanding of the perception and impact of diversity in the pharmaceutical industry.

Uncovered throughlines and unifying themes among large CPG company’s key target segments to inform the modernization of its branding efforts.

Insight uncovered provided deep understanding of the emotional connections users have to content and baseline metrics to track the growth of VR as a mainstream option in the minds of consumers.

Qualified consumer opinion and sentiment as a tool to drive attendance and audience growth.

Uncovered fan desires and requirements, allowing the team to proactively stay ahead of fan concerns, create engagement, and align messaging and renewal campaigns appropriately.

Provided research-based evidence and quantified the demand for an entertainment venue in a highly-populated international city and surrounding area.